As the Managing Director, Anson pours creativity into each detail of the projects without diluting the brand message. For him, design is about communication, not decoration. He believes that a strong and effective design has the ability to significantly influence audience’s preferences toward a particular brand. With his years of experience in the creative industry, he knows how to take a project from concept to delivery. Anson holds a Design degree from The University of Illinois at Champaign Urbana (UIUC).