SEO can be a difficult and time consuming process, but your job can get a bit easier with these helpful SEO tips.
SEO Tip #1: Keyword Research
An important step in the SEO process is keyword research. This can be a tricky task since you need to find keywords that are used frequently by individuals on search engines and that have somewhat low competition. One tool that you can use is Google’s Keyword Planner. It can provide a helpful list of words or phrases related to your keyword idea. Once you decide on a keyword, you can use your primary keyword a few times throughout your page’s content and in the title.
SEO Tip #2: Content
For SEO, content is a critical factor. This can include infographics as well as videos. Search engines reward websites that have quality content. Some quality content that you can create is a blog. Blogs are also great for link building, which is important for SEO. In terms of specific content on your website, make sure to use title and ALT attributes when building your website. You should also use your primary keywords in the file names when you’re saving your images or media, and include call to actions on your website. One important thing to remember is that you need to create content mainly for people and not search engines. Your main goal should still be to interest people or persuade them to buy your product or service.
SEO Tip #3: Mobile and Social Media
Another step for SEO is to make sure your site is mobile friendly. Google likes sites that shrink to the screens of a mobile device. Being on social media can also help with SEO. If you do have a social media account, make sure to link your profiles on your website.
SEO Tip #4: Link Building
Link building is also an important aspect for SEO. You can reach out to related businesses to check if they will link to you. This can include the businesses you work with. You can also include your website on local or industry directories. You can also potentially get links by commenting or interacting with other blogs.
Although SEO may seem like a never ending process, these SEO tips can help you become a pro. For help with SEO, feel free to reach out to us on our SEO page.