Bridging U of I CAMPUS and THE WORLD

Putting an iconic brand in the intersection between local community and international network

About Hyatt Place Hotel

Hyatt Place™ Champaign  is  the Official Hotel Partner of Fighting Illini Athletics, located in downtown Champaign and minutes from the University of Illinois Urbana-Champaign. Within a two block radius, guests will find an eclectic dining scene with over 36 restaurants with distinctive twists on worldly cuisine.

Our Impact

120%

increase in email campaign effectiveness

100%

gain in local media coverage

135%

increase in landing page traffic within two months

4.6

star rating on TripAdvisor, google Listing, and Hotels.com

We created and integrated campaign for Hyatt Place Campaign to introduce the iconic brand to the community spark a conversation about alumni network show support in Illini spirit market to college student parents advertise to business travelers

1
2
3
1

Developed multiple channels to acquire cutomers

2

Customized marketing content to target customer profiles

3

Using cross-promotion, we built a strong initial fan base

1
2
1

Connected over 30+ relevant partners for the client

2

Increased hotel subscribers 300% within 3 months

See Who Worked on this Project

Marcus McGlory

Director of Business Development

Anson Wu

Managing Creative Director

Is your brand ready for a refresh?

Contact Us

Haka Products Gamma Thumbnail Gamma Technologies Inc.