Getting in front of travelers with search

 How Walton Residence attracts travelers looking for hospitality and real estate

The Walton Residence – Chicago

The Walton Residence is run with the precision of a five-star hotel. Guests praise the personalized service, describing staff as “knowledgeable,” “amazing” and “the best part of our stay.” Our one, two and three bedroom residences offer much more than an extended-stay hotel. Our residences are designed for the business traveler or a family seeking a cosmopolitan vacation, and everyone in between. During your stay, there’s no need to board your dogs, as we are pet-friendly. Renovated in 2007 and 2015, our staggering list of finishes and amenities will leave you feeling as if you are among a privileged few. Come stay with us and experience a home without compromise.

65.06%

Increase in avg. session duration in a 6 month period

58.01%

Increase in pages/session in a 5 month period

46.57%

Decrease in bounce rate in a 5 month period

SEO optimized creative content

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Prominent lead generation form

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Blog title with H1 tag to attract visitors

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Keyword optimized body text

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Clear and prominent lead generation form

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Keyword optimized  blog titles with H1 tag

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Search engine optimized images with alt tags

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Engaging and keyword optimized blog content

Immediate SEO Boost Performance

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Launch of SEO campaign

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The first wave of SEO traffic

Average Session Duration

65.06% 

Within six months of working on Walton Residence’s website, the average session duration increased by 65% compared to the same period of last year. This graph shows higher peaks after implementing changes to their website.

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Launching SEO campaign

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First boost in page per session

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Second wave of page per session

Pages / Session

58.01% 

Within six months of working on Walton Residence’s website, the number of pages/sessions increased by 58% compared to last year. The graph on the left shows that the website is more engaging.

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Launch of SEO campaign

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Significant reduction of bounce rate by attracting the right traffic

Bounce Rate

-46.57% 

Within six months of working on Walton Residence’s website, traffic to the website is more relevant.

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SEO Campaign launched

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First spike of increase in session

Sessions

Mobile Traffic

21.54%

As more extended stay explorers are on the go, it’s becoming imperative to obtain more mobile traffic. Within a few months of working on their website, we were able to see a 21% increase in the number of sessions on the Walton Residence website through mobile.

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